In this second instalment I introduce you to Jobs To Be Done and show you how to use the Value Proposition Canvas to create an offer your audience will love.
February 16, 2022
Your business model will influence how fast your business can grow and how sustainable it is, therefore, choosing the right business model for you and your business is vitally important.. Many small business owners choose a business model because that is what others in their industry are doing, so they think that is the only way
February 15, 2022
It’s easy to forget that there are seasons of business. Times when the focus of your business objectives will shift between growth, profit and maintenance. When you are focusing on growth, your business will have less profit because you are investing more in marketing and growing your business. Then there will be times when you